Capricorn Edition
Follow the link below to down the full report:
Capricorn Edition DMP low res
*Please note this is a large file 2.9mb*
Alternatively, you can view by chapter:
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Capricorn Edition Chapter 1 Vision for the Destination
Includes Vision, Goals and Measures, and Target Markets -
Capricorn Edition Chapter 4 Global Operating Environment
Includes Qld Tourism Indistry, Global Trends & Influences, Outlook for Tourism in Australia & Queensland -
Capricorn Edition Chapter 5 Strategic Overview
Includes Destination Overview, Stakeholders and Partnerships, Marketing & Development, Compeitor Analysis, Destination Advantages and Opportunities -
Capricorn Edition Chapter 6 Destination Management
Includes What is Destination Management?, What is a Destination Management Plan?, How is a Destination Management Plan Used?, Communication and Distribution of the Destination Management Plan.