Price Indicators

Price Point Indicators

Price indicators are included in cooperative advertisements to identify the price of the package being offered or highlight a value-added component. This element is recommended but not compulsory.

Examples of Price Point Indicators

Fraser Coast Branding Elements have been created using Adobe Illustrator and saved as an eps file. To use these elements open the required graphic in an appropriate software package (preferably a vector image manipulating program like Adobe Illustrator or Macromedia Freehand) and:

• Select the solid black wave element and fill with colour using the supplied Fraser Coast colour palette guide.
• Select the black keylined curve area and fill with colour using the supplied Fraser Coast colour palette guide. Delete the black keyline.
• Reverse "Fraser Coast" type and wavy lines in white out of the selected colour. If using the sand colour as the background use a dark colour for "Fraser Coast" and wavy lines.
• Use any combination of colours from the style guide colour palette to compliment the pictures used.
• Import the newly coloured graphic or logo into the software package you use for page layout.