Campaigns
Domestic Marketing Activity Plan 07/08
Marketing Activity Overview
Tourism Queensland (TQ) and Tourism Sunshine Coast (TSC) invite you to participate in a number of campaigns planned between July 2007 and June 2008.
These campaigns are designed to build on the current awareness of the destination in our key target markets, further positioning the Sunshine Coast as the destination to Find your Space.
These opportunities include participation in co-operative press and online campaigns.
Activity Calendar
Below is an overview of the opportunities currently planned for 2007/2008. Any additional opportunities will be communicated to industry as they become available.
|
Campaign/
Initiative |
Timing |
Media |
Distribution |
Type of
Activity |
Participation Range |
Detailed
Proposal |
|
Co-operative Print |
Jan to June 2009 |
Newspapers and Magazines |
National, Sydney, Melbourne, Brisbane |
Co-operative |
From $370 to $1800 |
|
|
Co-operative Print |
July to Nov 2008 |
Newspapers and Magazines |
National, Sydney, Melbourne, Brisbane |
Co-operative |
From $350 to $1850 |
|
|
Previous Opportunities | ||||||
|
Co-operative
|
Jan to June 2008 |
Newspapers
and Magazines |
National, Sydney, Melbourne |
Co-operative |
From $300 to $2,250 |
|
|
Co-operative Print |
Jan to June 2008 |
Newspapers and Magazines |
Brisbane |
Co-operative |
From $500 to $510 |
|
|
Co-operative Print |
April and May
2008 |
Newspapers and Magazines |
Adelaide |
Co-operative |
From $310 to $780 |
|
|
2008 Brand Campaign |
May and June 2008 |
Television, Magazines, Outdoor, Online |
Sydney and Melbourne |
Brand |
Not applicable |
Not applicable |
|
Online Retail Campaign |
Feb to
Apr 2008 |
Online, plus support media |
Sydney and Melbourne |
Co-operative |
From $1,000 to $10,000 |
|
|
New Zealand Supplement |
Apr 2008 |
New Zealand Newspapers |
New Zealand |
Brochure Inclusion |
From $1600 to $6000 AUD |
|
Please refer to the conditions included on the original proposal, and also the full Advertiser's Acceptance Policy.
Activity Calendar - Queensland
Cooperative advertising opportunities are also available under the Where else but Queensland campaign. For further information view the Queensland Activity Calendar.
Booking Details
For further information regarding these opportunities:
Glenn Stevens
Destination Advertising Manager
Coroneo & Co
Tel +61 7 3252 4860
Fax +61 7 3252 4862
Email
For further information regarding these campaigns
Karla Englart
Marketing Coordinator - Sunshine Coast
Tourism Queensland
Tel +61 7 3535 5539
Fax +61 7 3535 5421
Email
