Tourism Queensland - The Official Tourism Site for Queensland
You are here: Home >
Marketing >
International Marketing >
International Research >
International Market Segmentations
MARKETING
International Market Segmentations
Research on international long haul travellers' attitudes and motivations.
This information presents an opportunity to understand potential customers better and to maximise the impact of your marketing and communications.
ASIA
The Chinese Traveller factsheet
Indian Travellers
The Indian marketplace is unique, research was undertaken in 2010 to garner insights to help us better understand the travel needs of this market.
EUROPE
Understanding our key tourism consumers in France, Italy and Sweden
European Market Segmentation Fact Sheet - French
European Market Segmentation Fact Sheet - Italian
European Market Segmentation Fact Sheet - Swedish
NEW ZEALAND
International Visitors - Choose your Country/Region:
© 2010 Tourism Queensland