Drive

The drive market is the life-blood of tourism in Queensland, contributing an estimated $4.5 billion to the state's economy. The drive market is especially important to regional Queensland, in some regions 70 per cent of visitors arrive by car.

These pages provide information on Drive Tourism for tourism businesses, government agencies, education institutions and consumers.

The Drive tourism pages are divided into sections, and can be accessed through the navigation bar on the left of each page. The site contains links to sites of interest, as well as research reports that can be freely downloaded from the site.

Further information and resources are available in other sections of the Tourism Queensland Resource Centre. Also check in the Useful Links page of each special interest section for more information.